I built the School ID website from the ground up: a highly customized WordPress build designed to demonstrate the kind of intentional storytelling and visual systems we make for schools. The homepage works as a one-page creative studio site for a quick overview, connecting to many more pages with room to grow as our portfolio and articles expand, and depth for anyone who wants more.
It also has a sister. I split School ID and the site you are now visiting on purpose. School ID offers graphic design, but its story belongs to strategy and to understanding a school’s community. This site is where my own portfolio and photography live, built to pair with School ID for anyone who wants to see more of the visual work. School ID is the branding business. This one is about my work and my views.
